Introduction
This Privacy Policy explains how Malikama AB operates the CoolChoice website, which is an affiliate-supported review and comparison site. It describes what information may be collected from visitors, how that information may be used, and what choices may be available to site visitors. This policy applies to interactions with the website, including contact requests and measurement tools used to understand site performance. Individual experiences may differ depending on browser settings, device configuration, and applicable law.
Information We Collect
The site may collect information that is provided directly or gathered automatically when pages load or links are clicked. This can include:
- Contact form submissions, including name, email address, message content, and any details a visitor chooses to share.
- Cookie and analytics data used to understand page visits, navigation patterns, and referral sources.
- Ad-platform click identifiers such as gclid, msclkid, wbraid, and gbraid when present in a URL.
- Referrer information showing the page or source that led a visitor to the site.
- Device and browser information such as IP address, browser type, operating system, language settings, and approximate location derived from network signals.
Some of this information may be collected automatically by third-party tools. Results vary based on browser privacy settings, consent choices, and network behavior.
How We Use Information
Collected information may be used to operate the website, analyze traffic, measure campaign performance, and respond to questions sent through the contact form. Many customer reviews of similar sites describe conversion tracking and page analytics as useful for improving content relevance, although results vary based on traffic volume and consent settings.
Information may also be used to troubleshoot technical issues, protect the site from abuse, and understand which pages receive visits from advertising campaigns or affiliate placements. The site does not promise that every interaction will be tracked, and analytics signals can be incomplete or delayed.
Third Parties
The site may share data with service providers and partners that help it function. These may include:
- Google Ads, for ad measurement and conversion tracking.
- Microsoft Ads, for ad measurement and conversion tracking.
- Affiliate networks such as MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods, which may process click and referral data when a visitor follows an affiliate link.
- The hosting provider, which stores website files and server logs.
- The email provider, which delivers messages sent through contact channels.
Each third party has its own privacy practices and data handling terms. Visitors should review those policies directly, since results vary based on the provider and the settings used.
Cookies & Similar Technologies
Cookies and similar technologies may be used to remember preferences, support site analytics, measure advertising performance, and help detect fraudulent or abnormal activity. Some cookies are essential for basic site operation, while others may be used for analytics or advertising-related purposes.
Visitors may be able to control cookies through browser settings, device controls, or consent tools shown on the site. Blocking certain cookies can affect how some features work, and individual experiences may differ.
Your Rights
Depending on location, applicable law may provide rights to access, correct, delete, or restrict certain personal information. Visitors in jurisdictions covered by GDPR may also have rights related to lawful processing, data portability, and objection. Visitors in jurisdictions covered by CCPA may have rights to know, delete, and opt out of the sale or sharing of personal information where those terms apply.
Visitors may also be able to opt out of targeted advertising through browser settings, ad platform tools, or device-level privacy controls. The availability and effectiveness of these options may vary based on the services used and the visitor’s configuration.
Data Retention
Information is retained only for as long as reasonably necessary to operate the site, respond to requests, meet legal obligations, resolve disputes, and maintain records for accounting or security purposes. Retention periods may differ for analytics records, contact messages, server logs, and affiliate tracking data. When information is no longer needed, it may be deleted, anonymized, or archived in accordance with operational and legal requirements.
Contact for Privacy Requests
Privacy requests may be sent by email to support@coolchoicepro.com. If postal contact is preferred, write to Malikama AB at:
Björnbo 4
S-18146 Lidingö
Please include enough detail to identify the request so it can be reviewed and handled appropriately. Response times can vary based on the nature of the request and any legal obligations that apply.